Big, bold and refreshed: Ford Expedition returns to the UAE

The all-new 2025 Ford Expedition has been officially unveiled in the UAE, making a bold return to the market. This full-size SUV combines powerful turbocharged EcoBoost engines, a modern digital interface, and practical features for the whole family. Built on the proven F-150 platform, the Expedition stays true to its roots—offering space, towing capability, and classic American reliability. With the Toyota Sequoia absent from the market, its main regional rivals include the Chevrolet Tahoe, GMC Yukon, Nissan Patrol, and Toyota Land Cruiser.

The highlight of the new generation is the Tremor variant – the most off-road-capable version of the model to date. It features a re-tuned suspension, underbody protection, 33-inch all-terrain tires, and Ford’s Terrain Management System with Rock Crawl and Trail Turn Assist modes. This trim is built to rival not only the Tahoe AT4 and Yukon Denali but also the Middle East’s off-road favorites like the Patrol and Land Cruiser.

Inside, the Expedition offers a premium experience: a 24-inch digital display, the new Ford Digital Experience infotainment system, seating for up to eight, smart cargo management, and advanced driver-assist technologies. Safety is ensured by six airbags and a full suite of assistance systems. Starting at AED 269,225 and backed by a five-year warranty, the Expedition delivers exceptional value for those seeking space, power, and comfort — all without following the crowd.

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