
Al Masaood Automobiles – Official Automotive Partner of Abu Dhabi Summer Sports 2025
Al Masaood Automobiles (AMA), the exclusive distributor of Nissan in Abu Dhabi, Al Ain, and the Al Dhafra Region, has announced the continuation of its partnership as the Official Automotive Partner of the 4th annual Abu Dhabi Summer Sports (ADSS) 2025. Organized by the Abu Dhabi Sports Council in collaboration with the ADNEC Group, the event will take place throughout the summer until August, hosted across two main venues – ADNEC Abu Dhabi and Al Ain Centre. This year, the event is expected to attract more than 130,000 sports enthusiasts and families, further cementing the capital’s reputation as a leading hub for leisure and sporting events. ADSS 2025 will feature a wide range of activities suitable for all fitness levels, creating an atmosphere of health, energy, and camaraderie.
For the second consecutive year, Al Masaood Automobiles will showcase a line-up of Nissan vehicles in dedicated interactive zones, including the iconic Nissan Patrol, renowned for its power and reliability. The display will also feature the new Patrol PRO-4X, designed for off-road adventures and exploration, as well as the compact urban crossover Nissan KICKS, known for its expressive design and agile performance.
Bachir Gemayel, Sales and Marketing Director at Al Masaood Automobiles, stated: “We are delighted to once again partner with Abu Dhabi Summer Sports, as this event reflects our values of community engagement and promoting a healthy lifestyle. At Al Masaood Automobiles, we are passionate about inspiring the youth to pursue fitness and resilience while connecting with them through such transformative initiatives.” This partnership highlights the company’s strong commitment to Corporate Social Responsibility (CSR) and its long-standing collaboration with the Abu Dhabi Sports Council, contributing to the development of active living, team spirit, and sporting values.
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